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    • Home
    • About Me
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  • About Me
  • Career
  • Influence

Good storytelling is strategic. Great strategy tells a story. Success isn’t about choosing one path it’s about building your own.

About Tree

My Story

I grew up straddling two worlds culturally (Asian + American) and professionally (corporate jobs + content creation). After building a career in business strategy, I found myself craving a space to explore creativity, community, and culture. Now I create content with depth for women who are curious, stylish, and ambitious.


From a childhood in the DMV area, to a career in product innovation, to filming on golf courses and in fashion showrooms I’ve never fit in one box. And that’s exactly the point.

Fun Facts About Tree

5 Fun Facts

  • I’m obsessed with good design (especially maximalist-meets-Palm Beach)
  • I played competitive sports and still love staying active
  • I love talking about the “in-between” moments no one shares
  • My writing voice is my superpower
  • I can outdrive most guys on the range 💪🏼

Vibe Statement

“I make content for the girl who’s never been just one thing.”

Whether it’s deep-dive essays on modern womanhood or outfits for a golf trip to Scottsdale, my content reflects the layered reality of being a woman today. It’s polished but real. Strategic but spontaneous. Feminine but bold.


This space is for the in-between girl the one who went corporate, pivoted creative, and still wants to talk skincare and sports.

Ready to create?

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